the
access
loyalty blog

We're all creatures of habit, are we not?

Sometimes, I drive to a new store an hour away because I need a specific item. Sometimes I download an app to order one thing. Sometimes I'll join a loyalty...

I buy Oreos a lot: for the treat cabinet, for parties, for gifts. No one complains about Oreos. But as prices for everything keep rising, I’ve been trying out...

As a small business owner, competing for customer attention can feel like facing off against Goliath. The big brands have the budgets, the in-house tech teams,...

ast month, we released the article Superior Customer Service: Your Loyalty Program's Secret Weapon. In it, we discussed the importance of customer service to...

Confession time. Whenever I have to call customer service, I always cringe, waiting for that dreaded phone tree before I ever get to talk to a person. Even...

In today’s world, many businesses are seeing increasing diversity among their members. Are your membership benefits keeping up? Access Development has expanded...

One day, I spotted someone familiar in the grocery store, but I couldn’t remember her name or where I knew her from. So, instead of saying “hi,” I ducked down...

People willingly hand their money over to corporations all the time. They’re happy to do so when they get something of value in exchange: product, service,...

Remember "revenge travel"? (Cue the snickers and eye rolls.) Talk to anyone in the travel industry, and they’ll tell you that post-pandemic travel frenzies are...

Rewards are psychologically powerful tools for influencing behavior. People offer rewards to encourage strangers to help search for their lost items or pets....

They say the U.S. economy is growing strong. They say inflation is nearly back to normal. They say consumer spending is as strong as ever. They say...