Consumers carry big sticks these days. Just ask anyone who's ever been tasked with online brand management. Nothing can bring a large corporate empire to its knees faster than an angry Tweeter with a couple thousand followers. That consumer power is never more on display that this time of year....
Let’s play “The Stereotype Game!” Q1: Of the following choices, which is the best way to appeal to Millennials? A) Free Cats and Gourmet Meals (each only for...
We've made the claim that coupons can work for just about any business, as long as the deals are created with specific goals and audiences in mind. Mom-and-pop...
Access Vice President of Partnership Marketing Dave Bona oversees the development and maintenance of the nation’s largest private discount network, featuring...
Access Vice President of Partnership Marketing Dave Bona oversees the development and maintenance of the nation’s largest private discount network, featuring...
Brandon Carter
