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loyalty blog

I'll admit it: I'm a sucker for a good loyalty program. Just last week, I grabbed $1 chips and queso at Cafe Rio through their app—a deal I wouldn't have known about otherwise—and earned enough points to cash in for a free $10 meal. That's the kind of immediate (and delicious) value that keeps me...

Your customers can buy almost anything from almost anyone, from almost anywhere, almost instantly. So what makes you stand apart? Customers aren't just looking...

Last month, we released the article Superior Customer Service: Your Loyalty Program's Secret Weapon. In it, we discussed the importance of customer service to...

In today's competitive employment marketplace, businesses are constantly looking for ways to build loyalty. Membership discount programs help organizations...

Customer loyalty and brand loyalty aren’t what they used to be. Between rising costs, endless options, and customers who can switch brands with a single tap,...

Let’s be honest, loyalty programs used to be all about collecting points and hoping one day they turned into… something. Maybe a toaster. Maybe a flight. Maybe...