Last month, we released the article Superior Customer Service: Your Loyalty Program's Secret Weapon. In it, we discussed the importance of customer service to any business, but especially to those with loyalty programs, which rely on positive customer engagement to succeed. In part 2 of this series...
In today's competitive employment marketplace, businesses are constantly looking for ways to build loyalty. Membership discount programs help organizations...
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Customer loyalty and brand loyalty aren’t what they used to be. Between rising costs, endless options, and customers who can switch brands with a single tap,...
Let’s be honest, loyalty programs used to be all about collecting points and hoping one day they turned into… something. Maybe a toaster. Maybe a flight. Maybe...
Confession time. Whenever I have to call customer service, I always cringe, waiting for that dreaded phone tree before I ever get to talk to a person. Even...
In today’s world, many businesses are seeing increasing diversity among their members. Are your membership benefits keeping up? Access Development has expanded...
Kendra Lusty
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