Posted by Gary Toyn on Jul 5, 2022 6:00:00 AM

Member discount programs can be an effective benefit, especially in times of high inflation when members are looking for ways to stretch their paychecks. Because of the popularity of discounts, many free discount programs have popped up, hoping to take advantage of the trend.  We list 10 secrets free discount programs ...

Posted by Kendra Lusty on Dec 20, 2021 9:20:15 AM

There are 525,600 minutes in a year, and as the popular Broadway song asks: “how do you measure a year?” As we at Access look back on 2021, perhaps we’d measure it in dollars saved by members, or even better, dollars earned as cash back from travel bookings (there were a lot of those). Or, maybe we should count the num...

Posted by Kendra Lusty on Nov 26, 2021 10:00:00 AM

Rewards are psychologically powerful tools for influencing behavior. People offer rewards to encourage strangers to help search for their lost items or pets. Grade schoolers will study extra hard on their spelling tests to earn a bonus recess. And my stubborn 8-year-old would probably still be in diapers if it weren’t ...

Posted by Kendra Lusty on Aug 26, 2021 3:41:00 PM

We’ve been sharing the inner workings of the Access’ discount network. With the help of our partnership marketing team, we discuss the current effort to enhance the travel experience for members. When people hear the term “travel discounts,” they usually imagine discounts on hotel stays, car rentals, etc. You know, exp...

Posted by Kendra Lusty on Jun 25, 2021 9:00:00 AM

Last week, we released the article Superior Customer Service: Your Loyalty Program’s Secret Weapon. In it, we discussed the importance of customer service to any business, but especially to those with loyalty programs, which rely on a positive customer experience to succeed. In part 2 of this series below, we give some...

Posted by Ashley Autry on Jun 1, 2021 10:00:00 AM

(New: Only want the latest data? Check out our most recent year-specific collection of loyalty stats.) Customer brand loyalty is a rich and complex subject to grasp.  If you've found this page, you're probably trying to understand it too. You may be starting at the beginning, trying to define terms like customer loyalt...