Posted by Gary Toyn on Aug 17, 2021 9:27:00 AM

For decades, the conventional wisdom has touted this stat: 80% of consumer spending occurs within 20 miles of home. We've cited that stat before, as have countless other respected sources like Forbes, Ebay, and MediaPost. All of which have quoted this statistic without attribution. The problem is, the stat is a myth. A...

Posted by Kendra Lusty on Jul 18, 2019 10:07:28 AM

I live in a small town and our only shoe store, Payless Shoes, recently went out of business. And while their liquidation sales were awesome – $2 per pair boys dress shoes? I bought one in every size! – now what? Between my elementary-aged kids’ ever changing shoe sizes, and my inability to be comfortable in anything m...

Posted by Dave Bona on Jan 28, 2015 8:30:00 AM

So you’re finally going to do it. You, business owner, are prepared to run a coupon. It’s surely going to bring in lots of new customers and give your business the jumpstart it needs.

Posted by Brandon Carter on Aug 20, 2010 8:10:50 AM

If you've paid any attention at all to the marketing space lately, you know that mobile efforts are starting to mature. Companies are now seriously investing in ways to get in front of their customers on their smartphones.