Everybody wants customer loyalty, right? It’s wonderful to have people like a brand, come back to it time and time again, even refer their friends to it. What a great concept! The only hangup? Consumers are hard to please. They’re demanding. They’re cheap. And they’re over-informed. This is the...
Operating the nation's largest discount network is lots of fun. We get to work with cool brands, mom and pop joints, amusement parks, and other fun stuff. We...
It’s a rough time for education associations. As if life as an educator wasn’t hard enough – dealing with other people’s kids all day, parents who can be just...
It’s a tough world out there for brands. Consumers can be really mean to brands, sometimes even abandoning them outright! Not that anyone is shedding a tear or...
Timeshare’s Millennial moment is right now. The older wave of Millennials (those born in the early to mid-80s) are planning big family vacations. The younger...
Access has spent a lot of time on this blog talking about discount programs because, well, it’s kind of our thing. We’ve talked about what a discount program...
Brandon Carter
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