Yesterday Amazon Prime Day brought the world to a screeching halt, as people fought virtual tooth and nail for cut rate deals on otherwise unattainable products. Or not. I’m sure there were plenty of people who jumped out of their shoes to get that Adam Sandler Blu-Ray four pack.
Remember Office Space? The 1999 cult classic about cubicle dwellers spoofed the worst aspects of modern organizational culture. 16 years later, the film, and...
How can someone be loyal to a company with whom they’ve never had personal contact with? Think for a second about the companies you’re loyal to. One of the...
Have you ever experienced dread while redeeming a coupon? You know the moment. You hand your coupon over to the server or cashier, and their eyebrows furrow in...
Customers are a demanding group. They have outsized expectations and, often, little patience for brands that don’t meet them. Even if a brand is somehow able...
It’s been well established that customer loyalty is a fickle concept - if it exists at all. That being said, you can find any number of articles and thought...
Brandon Carter
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