Why hasn’t the technology of the Jetsons come to fruition? Why can’t I wake up and be taken through a conveyor belt that automates the process of showering/getting dressed/eating breakfast/greeting the family/heading out to work? It feels like the future, after all. We all tote around connected...
Let’s play “The Stereotype Game!” Q1: Of the following choices, which is the best way to appeal to Millennials? A) Free Cats and Gourmet Meals (each only for...
We've already gone over some ideas about creating emotional bonds with Millennials and their forebears, the Baby Boomers. In between the two, of course, is...
A few weeks back we published this simple infographic on some spending trends among consumers. We pointed out how most spending is still local and in-store, as...
They’re dedicated, loyal, and consistent, and they’ll stand by brands that prove their worth. With them controlling. Yet, every day 11,000 of them turn 65 in...
We’ve talked quite a bit about emotional loyalty and purchasing loyalty, and how emotional loyalty is the pinnacle of the mountain. Which not only means it’s...
Brandon Carter