The Chicken-Eating Elites - The April 29 Customer Engagement Recap

Posted by Brandon Carter on Apr 29, 2016 6:00:00 AM

The news and trends affecting consumer engagement 

That You Need to Know

 

In this week's customer engagement recap:

New Call-to-action

[Continue Reading]

Topics: Customer Engagement, consumer trends

Five Lessons Customer Engagement Pros Can Learn from Tesla's Ridiculous Success

Posted by Brandon Carter on Apr 27, 2016 11:25:15 AM

Last week we posted about getting customers to be as passionate as you are. It’s so frustrating to pour out your blood, sweat and tears only to be met with apathy.

Especially when you compare it to a business like Tesla Motors.

400,000 pre-orders for a product that doesn’t even exist yet and won’t until late 2017 at the earliest.

It’s okay to admit if that pisses you off just a little bit.

I confess to being jealous of that sort of fanaticism and excitement.

[Continue Reading]

Topics: Customer Engagement, customer loyalty

Simplified Customer Loyalty - The April 22 Customer Engagement Recap

Posted by Brandon Carter on Apr 22, 2016 12:00:00 PM

The news and trends affecting consumer engagement 

That You Need to Know

 

In this week's customer engagement recap:

New Call-to-action

[Continue Reading]

Topics: Customer Engagement, consumer trends

What to do When Your Customers Don’t Share Your Passion

Posted by Brandon Carter on Apr 19, 2016 8:30:00 AM

Is there anything more frustrating than pouring yourself into a business, only to be met with apathy by customers?

You spend countless hours building something out of nothing. You risk your own personal finances to build your dream.

But people just walk in and walk out, lives unchanged. They join your club for a year then just leave. They buy one product, or visit once, or join your club for one term, then just never return.

You’d make them care if you could. One by one.

But you can’t, obviously.

So what can you do?

[Continue Reading]

Topics: Customer Engagement, customer loyalty

Talk to Your Members - The April 15 Customer Engagement Recap

Posted by Brandon Carter on Apr 15, 2016 12:30:00 PM

The news and trends affecting consumer engagement 

That You Need to Know

 

In this week's customer engagement recap:

New Call-to-action

[Continue Reading]

Topics: Customer Engagement, consumer trends

To Build Engagement and Loyalty, Fill in this Blank

Posted by Brandon Carter on Apr 12, 2016 11:01:57 AM

Fill in the blank: To get the most out of my offering, my customers need to _________.

What’s in the blank?

What you fill in that blank with is your best shot at customer loyalty. It's what you need to put customers on a collision course with from the moment they first purchase. 

Here are some sample essential actions you may have experienced for yourself recently:

[Continue Reading]

Topics: Customer Engagement, Member Benefits, customer loyalty

Engagement & Loyalty Tips Delivered to Your Inbox

Member Benefits by Access
New Call-to-action
New Call-to-action