Why do you care if customers are loyal to your business? As long as your business is staying afloat, does it matter if people churn after a single purchase? You’re reading this, so obviously you know the questions above are absurd. The value of loyalty has been proven time and time again. Loyal...
Last week we posted about the idea of building customer loyalty by adding value. In that post we talked about how the traditional customer/business...
Yesterday Amazon Prime Day brought the world to a screeching halt, as people fought virtual tooth and nail for cut rate deals on otherwise unattainable...
Remember Office Space? The 1999 cult classic about cubicle dwellers spoofed the worst aspects of modern organizational culture. 16 years later, the film, and...
How can someone be loyal to a company with whom they’ve never had personal contact with? Think for a second about the companies you’re loyal to. One of the...
It’s been well established that customer loyalty is a fickle concept - if it exists at all. That being said, you can find any number of articles and thought...
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Brandon Carter