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loyalty blog

Sometimes, old news is good news. That’s the case with returning customers because acquiring a new customer can cost 5-7x as much as retaining an old one.1 Despite this, many ecommerce brands are always thinking new, new, new. New campaigns, new customer acquisitions, new ecommerce retention...

Here's the loyalty program problem nobody talks about enough: sign-ups are not the same as loyalty. A customer who creates an account and earns points on a...

There are two ways to grow an ecommerce brand. One is the grind: spend a ton on ads, hope people come back, and keep repeating the cycle. The other? Build a...

The post-purchase funnel is a powerful way to boost customer retention and increase revenue without spending more on acquisition. By focusing on strategies...

Modern businesses know sales are no longer the finish line in 2026. The real competitive edge lies in what happens after checkout.

Our members saved over $49 million last year! We're talking glasses at half price, Samsung for less, and enough Vegas and Orlando trips to make your travel...

Loyalty used to be simpler. You showed up, you got a punch card, you came back. Now customers have hundreds of alternatives a click away. Worse still, most of...

Many ecommerce brands focus their marketing budgets on acquisition. This makes sense on the surface. After all, without customers, there’s no business....

Introduction Loyalty programs have come a long way from the paper punch card stuffed in your wallet. Today, the most effective programs operate as n expansive...

In today's competitive employment marketplace, businesses are constantly looking for ways to build loyalty. Membership discount programs help organizations...

Customer loyalty and brand loyalty aren’t what they used to be. Between rising costs, endless options, and customers who can switch brands with a single tap,...

Perk is such a happy word. Maybe it reminds you of your perky friend with a talent for breathing excitement into a boring day. Or perhaps it conjures memories...