The Access Development 2016 Year in Review

Posted by Brandon Carter on Dec 27, 2016 9:34:00 AM

It's hard to believe that another year is already at an end, but the cold weather and snow outside our office are constant reminders that 2017 is just around the corner.

Looking back, 2016 was probably our best year ever. We know, it seems like we say that every year!

But it's true - Access Development experienced more growth and success than ever before. 2016 was just the latest in a steady upward trend for several years in a row now.

So what happened this year that's been so great? Here are just a few highlights from Access' 2016:

[Continue Reading]

Topics: Employee Discount Programs, Mobile Coupons, Member Benefits, Access Development, customer loyalty

The One Absolutely Necessary Function to Build Mobile Engagement…

Posted by Brandon Carter on Jan 20, 2016 10:30:00 AM

In the last 15 minutes, I’m willing to bet you popped open your smartphone. Twice, maybe three times, even.

You might be texting, but you might have checked Facebook or Twitter, or added an item to your to-do list. If you’re like me, you may just pop the thing open every once in a while out of habit, like constantly opening the fridge in hopes of finding some sort of inspiration not there the last time you looked.

It’s okay to admit it. We’re all at various stages of smartphoneaholism.

The typical user checks their device 150 times a day - that’s once every seven minutes or so, assuming six hours of sleep. We keep it within arm’s reach at all times, and 10% even somehow manage to text during sex.

[Continue Reading]

Topics: Customer Engagement, Mobile Coupons, customer loyalty

The Access Development 2015 Year in Review

Posted by Brandon Carter on Dec 22, 2015 8:30:00 AM

As 2015 draws to a close, those of us at Access Development wanted to take a moment to say thank you to every one of our clients, partners, and contacts who helped make this year the best one yet. Along with our best wishes to each of you, here’s a brief recap of why 2015 has been so special - and why we think 2016 will be even better.

It was an unprecedented year in our product development, as we introduced five key solutions intended to address specific needs:

[Continue Reading]

Topics: Employee Discount Programs, Mobile Coupons, Member Benefits, Access Development, customer loyalty

Mobile Banking and the Tipping Point for Mobile Payments

Posted by Brandon Carter on Oct 1, 2015 8:00:00 AM

There are amazing things happening in the world of science and technology right now. Mind blowing things.

Water on Mars, and hi-def photos of Pluto.

Cars that traverse 300+ miles on a single battery charge. Cars that drive themselves!  

There’s even a robot that will play college drinking games with you!

It seems like every day society is getting closer to something like The Jetsons. Or maybe we’re already better off.

I mean, it’s not like Rosie the Robotic Maid ever played beer pong with George.

All of this, and yet we’re still struggling to pay with our mobile phones. While other industries are jumping ahead by leaps and bounds, mobile wallets are still learning to walk.

But the path to widespread adoption is here.

In fact, the odds are good that at least half of you reading this have already started down that path, based on apps you’re already using. mobile coupons

[Continue Reading]

Topics: Mobile Coupons, mobile wallets

Staying Top of Wallet in the New Era of Mobile Banking

Posted by Brandon Carter on Jul 22, 2015 5:30:00 AM

It’s safe to say that mobile banking has reached critical mass. The use of mobile banking apps is increasing at a steady clip month to month, and some projections show up to a billion mobile banking app users within two years.

The growth has been so strong, severalmajorfinancialinstitutions are shutting down branches. As of last summer, the industry had shuttered 18% of its physical locations.

It makes sense. Why drive to a bank to deposit grandma’s birthday check when you can just snap a quick photo of it with your phone?

It’s a win-win for everyone. Customers get the convenience and speed of mobile. The financial institutions save a ton on the various expenses that come with operating a brick and mortar location.

[Continue Reading]

Topics: Mobile Coupons, top of wallet

Why You Should Keep It Simple at the Point of Sale

Posted by Brandon Carter on Jun 30, 2015 8:38:00 AM

Have you ever experienced dread while redeeming a coupon?

You know the moment. You hand your coupon over to the server or cashier, and their eyebrows furrow in a moment of apprehension as they stare at the coupon.

“Please don’t call over a manager please don’t call over a manager,” you silently plead.

Then the cashier confidently types in a code, and the coupon is mercifully applied without friction.

But when the cashier is confused? That’s the worst.

You can just feel the eyes of the others in line behind you burning into the back of your head while the cashier waits for the manager to come over (a process that always feels like hours).  

[Continue Reading]

Topics: Mobile Coupons, coupon marketing

Engagement & Loyalty Tips Delivered to Your Inbox

inexpensive customer appreciation
New Call-to-action
member benefits case studies